Favouritetable Announces Partnership with Really Social

At Favouritetable, we believe restaurant technology should do more than support bookings; it should help operators build stronger, more sustainable businesses. 

As part of that commitment, we’re pleased to announce a new partnership with Really Social, a hospitality-focused marketing service designed to help restaurants improve customer engagement, increase repeat visits, and drive long-term revenue growth. 

The partnership reflects Favouritetable’s wider approach to supporting restaurants beyond reservations, by connecting customers with trusted partners and services that can make a meaningful commercial impact. 

Supporting Restaurants in a More Competitive Market 

Restaurants continue to face increasing pressure when it comes to customer acquisition and retention. While delivering a great guest experience remains central, many operators are also looking for practical ways to maintain visibility, encourage repeat visits, and make better use of their customer data. 

Really Social provides a fully managed marketing service tailored specifically for hospitality businesses. Their approach combines social media, paid advertising, email, and SMS campaigns into a joined-up strategy focused on helping restaurants communicate more effectively with their audiences. 

Importantly, the service is designed to remove much of the operational burden that often comes with marketing activity, giving restaurant teams the ability to stay focused on day-to-day service. 

What the Partnership Means for Favouritetable Customers 

Through the partnership, Favouritetable customers will have access to: 

Dedicated account management 

Marketing campaigns tailored to their restaurant and objectives 

Coordinated activity across social media, email, SMS, and paid advertising 

Simple content approval tools 

Campaign reporting and performance tracking 

The aim is to give restaurants greater confidence and consistency in how they engage both new and existing customers. 

As part of the partnership, Favouritetable customers will also receive 50% off Really Social services for the first six months. 

Building a Stronger Ecosystem for Restaurants 

Jaipal Yadav, Managing Director of Favouritetable, commented: 

“We’re always looking at ways we can provide additional value to our customers beyond the core booking journey. Restaurants are increasingly looking for joined-up solutions that help them operate more effectively and build stronger customer relationships.” 

He continued: 

“Our partnership with Really Social is part of a broader focus on working with specialist hospitality partners who can genuinely help restaurants improve performance and grow revenue in a sustainable way.” 

The partnership also reflects the growing importance of integrating booking technology with customer communication and marketing activity, helping operators make more informed decisions and maintain stronger engagement with guests over time. 

A Shared Focus on Hospitality Growth 

Really Social works with restaurants of all sizes, from independents through to multi-site groups, helping them create more consistent and targeted marketing activity. 

By partnering with organisations that understand the challenges of hospitality, Favouritetable aims to continue building an ecosystem that supports restaurants across multiple areas of their business, from bookings and guest experience through to retention and revenue growth.